THE STORY OF A DREAMER: FROM A DISTRIBUTOR TO THE CREATOR OF THE MENOAGE COSMETICS BRAND
Hello,
My name is Elena. I am the creator of the Russian brand of natural cosmetics MeNoAge.
The idea of launching my own brand appeared many years ago.
It all started in 2011. As a specialist, I came to the company, which was one of the first in Russia to import organic food products and cosmetics. Now everyone knows what “eco”, “bio”, “organic” are. And 12 years ago, literally everyone had to explain this. However, the idea of a conscious approach to yourself and the world around you became very close. I realized that I wanted to use only natural, safe, real products.
In 2016, I was offered to become the exclusive distributor of a premium German brand in Russia. Quite quickly, it gained popularity, including among famous people. I really liked the idea of the company and its products. However, I constantly wanted to improve something, adapt it to our Russian market and our women. The manufacturer was not ready for this.
Continuing the search, I brought several more interesting brands from Europe and Asia to Russia.
Then the pandemic happened, people stayed at home, many people's incomes dropped significantly. Of course, this also affected the premium segment. I decided that it was time to create a unique product myself, which would not be inferior in quality to European brands, while fully meeting the expectations and needs of Russian women and being affordable to the majority.
The name MeNoAge was born in 2018, while working on a completely different project. For several years, it was just waiting for its finest hour!
"I am ageless", "I am beyond time, beyond limits and restrictions", "I am who I want to be" - that's what MeNoAge means to me. This is a great option for a name for skincare cosmetics.
Next, it was necessary to find production and formulas that would implement the idea at the highest level. Together with a professional team, we found a unique component - raspberry seed oil. And when the puzzle finally came together, the first MeNoAge products were born.
MeNoAge cosmetics are unique and 100% natural. Simple and at the same time effective recipes, where each component is added for the result, and not for marketing - this is one of the main values of the brand.
MeNoAge is now a line of basic care, universal and suitable for any skin type and age of a woman.
The brand does not stand still. We develop together with our clients and partners, look for new interesting recipes and components, create and launch new products.
It is not for nothing that “timeless, beyond limits and restrictions” has become the DNA code of MeNoAge.
With respect, yours Elena Noskova.
WHY MENOAGE?
Every girl and woman, regardless of age and social status, wants to be young and attractive. We create innovative products – maximally effective and easy to use. Our products help ordinary girls and women without deep knowledge of recipes and components to choose the ideal daily care for themselves both at home and in the salon. We speak the same language with you – the language of simple facts, light textures and natural fragrances.
BRAND CONCEPT
MeNoAge is a new brand that grew out of the idea of collecting the best achievements of modern cosmetology and cosmeceuticals for home and professional care in one bottle. The use of European technologies, the best ingredients that are on the world market, will allow you to easily achieve the desired result - beautiful well-groomed skin.
WHAT MAKES OUR UNIQUE THING
Unique cosmetics based on artisan raspberry seed oil.
We use the best of our native land to produce cosmetics. Most of the ingredients are grown and produced in ecologically clean regions of Russia. We use unique developments of Russian technologists and beauty experts.
We use the most effective and unique active ingredients: raspberry seed oil, fullerene, adipophilin, maclura oil, peptide complex, prebiotics, ceramides and many others.
The products contain 100% natural ingredients and extracts, no parabens, artificial flavors or petroleum products. The percentage of active ingredients in our products is very high.
And yes, we are responsible for nature, do not use polluting processed products and do not test our products on animals.
All our products are VEGAN.
AUTHOR'S LINE OF COSMETICS WITH CRAFTSMAN-MADE RASPBERRY SEED OIL
For the first line of our brand, we chose unique artisan raspberry seed oil as the key ingredient.
WHY THIS COMPONENT?
Natural artisan raspberry seed oil has no analogues on the Russian market.
Raspberries are grown without the use of chemical fertilizers in an ecologically clean area of Kaluga Sloboda. They are obtained by cold pressing, not extraction, like most small-stone fruits. The oil is direct cold pressed, not infused.
WHY YOU SHOULD TRUST US
PACKAGE
When working with very expensive ingredients, we realized how important it is to preserve their unique properties for as long as possible. That is why when choosing packaging for our products, we gave preference to the best manufacturers of professional packaging. The quality and safety of the packaging, as well as the safety of the product - this is what we focused on when choosing bottles and jars for our cosmetics.
UNIQUE PROPERTIES OF RASPBERRY SEED OIL
Contains a large amount of vitamin E, vitamins A, C, B1, B2, PP and omega-3, omega-6 acids, as well as folic acid, phytosterol, catechins, coumarins, iron, potassium and copper salts, ketones.
Raspberry seed-based products have a complex effect, have an excellent healing effect and perfectly relieve any inflammatory manifestations. Thanks to the extract of this berry, it is possible to productively stimulate cellular renewal, restore the natural moisture level of the skin with a simultaneous beneficial effect on the epidermis. At the same time, raspberry seed oil belongs to the category of powerful antioxidants and can create an amazing rejuvenating effect. It has high penetrating ability, pronounced restorative, anti-inflammatory, healing, moisturizing, protective and regenerating properties.
Suitable for all skin types and any time of year. Can be used both in pure form and as an additive. In winter it prevents chapping, dryness and peeling, in summer it protects from the harmful effects of the sun.
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